24.10.2016 Россия, Москва. Международный инвестиционный форум по недвижимости ProEstate 2016. Второй первый.


12-13 November 2018


Historical Park
"Russia is My Story",
Basseynaya street 32, building 1



12-13 November 2018


Historical Park
"Russia is My Story",
Basseynaya street 32, building 1

 24.10.2016 Россия, Москва. Международный инвестиционный форум по недвижимости ProEstate 2016. Второй первый.

Forum outline

Forum outline

Forum outline

Forum outline


Investment climate in Saint-Petersburg: how to create favorable conditions for business?

Import substitution as a method for stimulating investment activity

Implementation experience and prospects of private and public partnership projects

New spheres for investments: does future belong to the creative cluster?




high-level discussions of most relevant issues of investment activity in St. Petersburg 

identification of necessary qualitative changes for improving the investment attractiveness of the city 

development of effective mechanisms for attracting investments into different sectors of the city economy  

offering relevant measures for supporting investors and protecting their rights 

presentation of your own investment projects and taking part in successful St. Petersburg projects competition  



Solutions developed at the Forum will become strategic guidelines for further work on developing favourable investment climate in Saint-Petersburg; they will also give an impulse to creation of modern enterprises and urban infrastructure that will improve the quality of life for people living in the city. 


Forum program

Forum program

Forum program

Forum program

November 12th

Plenary meeting

Investment challenges of megapolises - the potential of St. Petersburg

Investment message

In 2017, foreign investors placed their funds in 238 projects - this is a record figure for Russia. The manifestations of globalization processes in the world are growing. Distances between raw materials, production and consumers are not so significant, and economic factors are becoming more important than geographical ones. The high level of freedom of movement of capital and goods does not coincide with the freedom of movement of labor from country to country. Competitiveness of territories in the capital market is determined by the ability to provide conditions for maximizing profitability. Resources with limited mobility, and most importantly, human capital, become major factors in the competition for investment between big cities. As a result, the global competitiveness of megapolises is determined by those factors that shape the quality of the urban environment and infrastructure.

  • Tools for attracting new investment flows
  • Major areas for attracting investments to St. Petersburg
  • Ways of using the city's competitive advantages, such as labor resources, developed infrastructure, scientific and educational potential, more successfully.
  • Possibilities for winning the global competition through the city's identity
  • The city through the eyes of investors. Criteria for making investment decisions: opportunities, expenses, risks, cost of infrastructure
  • Factors of the "city's jurisdiction" that determine the investment attractiveness

Best practices of business and government interaction: focus on the investment climate

The exchange of best management practices is an essential condition for the development of Russian regions. Each region is unique and represents a complex system of interrelations that influence each other, problems and opportunities, new approaches and management principles. Certainly, each region can independently identify its trouble spots and take all the necessary measures, but in the face of increased economic and political uncertainty, we need an interregional dialogue and dissemination of best practices in order to ensure a stable inflow of investment and address systematic issues aimed at improving the investment climate.

Factors of investment attractiveness of the pharmaceutical industry

Import of pharmaceuticals in Russia is 14 times higher than export. 86% of the Russian export market is the post-Soviet space. The most stringent registration procedures are in Europe and the US, so Russian companies enter the CIS market, which is facilitated by the customs union and historically adjusted supply cycle. Russian companies are also interested in the markets of Asia and Africa, which are much easier to access than in America and the EU. The entire volume of exports has not yet exceeded 1% of the domestic market. Unfortunately, the level of export didn't rise in 2017; the demand for traditional pharmaceuticals is weakening, while new ones have to fight for a marketing niche in international markets. However, according to experts in the pharmaceutical market, an increase in the volume of exports can contribute up to 20% to the overall impact of factors that stimulate the development of the industry.

Since 2017, for many pharmaceutical companies in the Russian Federation, the effectiveness of public authorities has become a more significant factor in business development than the impact of macroeconomic factors. A change in the regulatory and legal framework requires market participants to react as quickly as possible in order to maintain their market positions; it is a key risk for the development of the industry.

  • Mechanisms of state control over pricing as tools for the development of a competitive system. Marking of pharmaceuticals, risks of the increase in the cost of medicines
  • What measures can stimulate the development of innovative products and the release of pharmaceuticals to international clinical trials?
  • How to find competitive export niches for domestic pharmaceutical industry and develop product portfolios?
  • Integrated plants as a priority for the development of the domestic pharmaceutical industry
  • Ways to overcome the investment drought and the limited resource base in the pharmaceutical market
  • Ensuring adequate protection of intellectual property rights
  • Search for a balance between stimulating innovation and containing costs in the pharmaceuticals industry

Sport tourism as one of the drivers of investment growth of St. Petersburg

Due to the development of sports infrastructure, St. Petersburg is becoming one of the largest sports centers in the country and a popular venue for international competitions. Holding of sports events in St. Petersburg attracts additional investments to the region, stimulates the development of the infrastructure, increases the influx of both domestic and foreign tourists, and contributes to the formation of a positive image of the Russian Federation abroad.

The presence of large infrastructural sports facilities, on the one hand, allows holding competitions of international level and smoothing out the seasonality in tourist flows. On the other hand, it requires competent management of sports facilities, which allows them to generate rental income.

  • Legislative initiatives and state policy to stimulate investments in sport
  • Sport as a national idea. Should we expect support from the business? How to support the interest of private investors in financing the infrastructure of their favorite sports?
  • How to ensure the synergy of the investment development of the industries that accompany significant sporting events?
  • International competitions: problems of management, development and monetization
  • Management of sports facilities. How to manage a sports facility so that it operates around the clock?

Financing investment projects. Urban Infrastructure and PPPs

The total volume of investments in PPP projects at the beginning of 2018 was about 2.7 trillion rubles, 1.8 of which are private investors' funds. While in a number of developing countries the total volume of investments contracted in existing PPP agreements can reach 10-18% of the current size of the economy, in Russia this figure does not exceed 3%.

  • Principles for prioritizing projects, the introduction of new financing mechanisms
  • Support measures for infrastructure investors. How to support the infrastructure exports? What are the barriers faced by foreign players at the entrance to the Russian market?
  • How to balance the interests of payers, financing organizations and beneficiaries in PPP projects
  • Infrastructure mortgage
  • Unification and typology of PPP projects. How to choose projects with the greatest social and economic effect
  • How to stimulate non-bank investments - non-state pension funds, insurance companies, private investors

Investments in the innovative activity of industrial productions. Clusters and industrial parks.

Production became the leader among the sectors of the Russian economy in terms of the number of projects involving foreign direct investment in 2017. Industrial enterprises create almost 25% of high-quality jobs, and each of them initiates the emergence of one or two new jobs in other sectors of the economy. Today, the production capacities of global economic leaders are returning to their historical homeland.

According to the government strategy of social and economic development of St. Petersburg until 2035, the industrial production is expected to double and the share of innovative products in the volume of production should grow up to 45%.

  • Principles of forming priorities for investment policy in the technological sector
  • How to balance the traditional large-format industry with compact high-tech industries
  • Measures of state support: development of technology parks, technology transfer centers, business incubators, engineering centers, and community centers
  • Can a return of production to a megapolis and an increase in exports improve the competitiveness of the industrial sector of the megapolis? Will St. Petersburg feel the trend of reshoring? How soon will the robotization of production in St. Petersburg become cheaper than the peripheral labor force?
  • What measures can promote the introduction of in-house innovations into national production?

Driving forces in the development of creative industries

In developed countries, the share of the creative sector in GDP is already between 5 and 9%. The formation of the creative sector is closely interrelated with urbanization and the development of "smart cities" which attract highly qualified specialists from the sphere of culture and high technologies. According to EY, the share of creative industries in the city's GDP in London and Berlin is 6% and 8% respectively, while in St. Petersburg this figure is still 1%.

  • Is it possible to consider creative industries as a growth model that involves relatively little investment in a "soft infrastructure"?
  • The experience of interaction between business and the state in the development of creative objects
  • How to create an infrastructure that ensures the sustainability and consistency of the creative sector and to secure the vitality of creative start-ups?
  • Can the city contribute to the growth of intangible assets in the market value of companies?
  • Do the generation and use of intellectual property influence the development of a comfortable urban environment?

Transport and logistical potential of the region

  • How the transport system affects the competitiveness of the region's economy? Does the region have sufficient infrastructure for international transport corridors?
  • Interconnectivity of international transport corridors and various modes of transport. Interoperability. Integration of the best international practices
  • Mechanisms for reducing the share of transport costs in the price of transported goods
  • Positive dynamics of export and import traffic. How to achieve sustainable recovery of traffic volume and use the growth potential in exports, retail, and investment demand
  • Accommodation and activities of large logistics complexes, international logistics operators and developers of logistics facilities on the territory of St. Petersburg.
  • Digital development of transport infrastructure. Modern systems of management of transport networks. Digital sealing of cargoes

Urban type of consumption - a stimulus for the development of food and agro-industrial branches

In megapolises, there is a transition to an "urban" type of consumption - an increase in the demand for quality food products. The food industry is one of the main budget-forming components of the city's economy. The modern food industry was formed due to the high investment attractiveness of the city. By production volumes, the food industry is just as significant as the machine building, construction industry, automotive industry. The city is one of the largest Russian centers for the production of beer and tobacco products, confectionery, and dairy products. Global competition in the agrifood economy is growing, and the development of the food industry without a reliable raw material base is impossible. The introduction of sanctions and the depreciation of the ruble led to a steady growth of the domestic agro-industrial complex. Despite the risks, agriculture is becoming an attractive area for investment, although profitability in different segments may be significantly different.

  • How to increase the economic contribution of the food industry to the city budget? Is it possible to convey investment, technological and innovation successes of the food industry on other segments of the urban economy?
  • Control system for food safety and quality
  • Investments in domestic agroindustrial complex: how to attract investors, and where it is profitable to invest money today. What prevents the flow of investment in the agro-industrial complex? Commodity-distribution industry
  • Experience in the development of advanced agricultural holdings. Introduction of innovative technologies and production costs
  • How to ensure that the quality of domestic agricultural products and products of its processing meets international standards?
  • Creation of new trade channels for the export of Russian agricultural products
  • How to prevent import substitution in the format of cheese replacement for a cheese product from palm oil

Investments in health care and social capital

In the 21st century, when human capital became one of the drivers of the world economy, the importance of health care is growing. Given the Russian characteristics such as critical condition of fixed assets, low life expectancy, high mortality of men of working age, the need for a breakthrough development of the medical and social sphere is undeniable. Health financing per capita is 3.2 times lower in comparison with developed countries. The situation of budgetary restrictions reduces the level of accessibility and quality of medical care, which may lead to a social explosion, so the demand for the economic efficiency and productivity of medical services.

Expenditures of the federal budget on health care should double in 2019-2024, up to 4-5% of GDP. Increase in the efficiency of the use of these funds can be achieved by attracting private investors to the industry. In 2017, private investment in healthcare amounted to 50 billion rubles.

  • State policy in the sphere of optimization of public health care and social security
  • Scaling and interregional transfer of best practices and technologies
  • Realization of investment projects and development of mechanisms of public-private partnership, support of attraction of private capital in the medical and social sphere of the country
  • Development of the "Medicine 4P" concept: prediction (identification of predisposition to the development of disease), prevention, personalization, participatory principle
  • Potential of telemedicine, medical tourism and export medicine

On the way to SMART CITY

According to a study by McKinsey, by 2020 the number of smart cities on the planet will increase to 600. St. Petersburg ranks 88th in the international SmartCitiesIndex rating from EasyPark for 2017. Indicators of smart cities adopted by the Economic Commission for Europe include quality and availability of public resources, innovative infrastructure, safe and comfortable environment. Development of the infrastructure will allow integrating digital technologies into the urban economy.

  • Best regional practices. How to achieve synchronization in the modernization of communal infrastructure, urban improvement and the increase in the efficiency of the entire urban economy
  • The importance of infrastructure in integrating digital technologies into the urban economy
  • What will accelerate the path from point-wise digitalization and the intellectualization of individual services and infrastructure elements to a full-fledged SMARTCITY
  • How to extend the experience of already operating systems (a safe city, e-health, Building Information Modeling, management of transport systems) to the whole system of the city's functioning - from the arrangement of housing and communal services to the spatial organization of urban areas.
  • Sources of financing for smart urban projects

Green production, recycling, and resource-efficient technologies

Environmental pressure is increasingly manifested in megapolises. The intensity of the industrial sector of cities is becoming a key factor affecting the quality of the urban environment. Solutions in the sphere of technological re-equipment, introduction of low-waste technologies, economic and technical control of environmentalization can become significant factors in improving the quality of life of citizens.

  • Scenarios for the development of resource-efficient technologies and recycling
  • Measures of economic stimulation of managing subjects for production modernization.
  • Is the investment attractiveness of Russian production growing with the introduction of eco-and resource-saving technologies? Does the company's eco-status affect its investment attractiveness?
  • Ways to reduce the cost of production through the use of secondary resources and decrease in the resource and energy intensity of existing production.
  • Which areas of processing are the most profitable for investors? Can waste recycling be a profitable business?

Reshoring vs redevelopment. Investments in commercial real estate of St. Petersburg.

November 13th

Investment potential of cultural projects. New museums in the historic part of the city.

Cultural projects in modern cities can be the driving force of socio-economic development; they can create prerequisites for the development of related industries - tourism, hotel, transport. New museums are able to increase the event and communication density of urban spaces, expand the effective time of interaction with objects of attraction. Can cities contribute to private investment flows in cultural projects? Are there any effective schemes for the successful monetization of museum projects, or the contribution of patrons is the only option?

  • Can non-governmental museum and cultural projects be attractive objects for investment?
  • Monetization of cultural projects - a utopia or reality?
  • How do new museum projects affect tourist flows and tourist attraction?
  • How to preserve architectural identity and historical heritage, creating and developing new public spaces in historic cities?

Light industry and model industry. How to become a fashion capital?

According to the Ministry of Industry and Trade, light industry in the Russian Federation is growing steadily; an active modernization of the light industry is taking place. The largest players of the industry are moving into new niches, setting up the production of high-tech fabrics and non-woven materials for the construction of houses and roads, for the needs of agriculture and automotive industry, medical and furniture industries.

Enterprises of light industry have three main challenges - modernization of production, expansion of the line of manufactured goods and creation of new high-tech materials on a synthetic basis. The last point is also important because by 2025 more than 60% of light industry products based on such materials will fall on related industries - aircraft construction, construction, automotive industry, medicine.

  • Technical re-equipment of the industry, how to overcome the problem of depreciation of fixed assets (about 75%)
  • Will the funds of private investors follow the fiscal injections into the industry?
  • Subsidizing direct leasing costs, financing mechanisms from the Industrial Development Fund
  • Fight against counterfeit products
  • Digitalization in the light industry

Corporate Charity and Social Entrepreneurship


Information Partners


Information Partners


How to find us and contact information

Contact information

How to find us and contact information

Contact information


Elena Elikova

+7 921 864 21 60



 Yulia Zemskova

+7 931 341 78 79



Еlena Potlova

+7 981 701 22 88



+7 981 701 22 88





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